....more than a how-to guide, it's a why-to guide to help readers appreciate the significance, value, and role of church communications as a vital ministry. Church communicators at every level are invited to understand the role they play in transmitting the Gospel and building community. Also included: exercises for discerning spiritual gifts, audience identity and sensitivities, and practical advice for best practices in a church setting.
From the author's website:
All church communications must be scripture-based, Gospel-inspired, and Christ-centered. They must deepen faith and build community, even when church structure and culture gets in the way. Everyone involved in this ministry must have a specific mix of spiritual gifts and secular skills.
Although The Word Made Fresh is not a handbook, I cannot resist offering practical advice. You'll find discernment exercises, a process for figuring out audience identity and sensitivities, plus a guide to great resources.
Available for preorder at Morehouse/Church Publishing, the book will be available in four weeks.
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